Your life, your brand

Over the holidays I watched “It’s a Wonderful Life” for the umpteenth time along with varying versions of Charles Dickon’s “A Christmas Carol” (my new fave is the one featuring Vanessa Williams as a diva rock star).

Underlying theme? What’s your life about? What impact do you have (or want to have) on the world? What is your brand?!

So, with that in mind, I took a recent look at the Milwaukee Journal Sentinel’s “Exit Stage Left” article - yep, it is about the celebs who died in 2007. A bit morbid to think about over the holidays, yes? NO.

Here’s why: When you read an obit, it captures the essence of the person. What impact they had on the world. At least the celeb ones do. And it boils it down into a very succinct package.

Here are some examples excerpted from the article:

Liz Claiborne: “Claiborne spent years discouraged by her former employer’s vision for working women...

Read on and discover their brands - with more tips to help you discover yours!

So, for 2008, what contribution to want to make to the world? What’s your vision? Your brand? What steps can you take this year to make your vision for the world happen?

Posted by Wendy Terwelp